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Understandably, the most frequently asked question is:
Why should I invest in a Scrubbies franchise instead of simply starting my own cleaning business?
This is perhaps the most important question that you should ask. Agreeably, cleaning is not a high tech business, but make no mistake, there is a right and a wrong way to gain clients and build this business. With all the new cleaning products out there and the wide variety of home furnishings and surfaces it is vital to know how to best serve you clientele.
No matter what city or town, the most common complaint from clients is “My present cleaner is just not doing the job that I’m paying for.” The complaint is the same regardless if they have an independent person cleaning, or a large “brand name” cleaner. We show you how to create satisfied clients who are willing to pay for a job done when they receive value for their money.
We will teach you what it takes to be successful, how to build your client base, how to clean and how to manage your human resource efficiently and effectively.
We have years of proven experience that will eliminate the very costly time it would take you to learn the cleaning business and it’s operation on your own. You do not have to re-invent the wheel or struggle on your own with the market and the competition with no one to support you.
What makes the cleaning business so attractive?
The residential cleaning business is a 30 billion dollar market in North America and is expanding at an incredible 20% annual growth rate.
It is forecast that 80% of all two-income homes will outsource domestic services. There is no huge investment requirement in costly equipment, buildings or inventory. Most clients pre-pay, or pay as they go, so there is no huge account receivables to manage. Also, as this is a cash business, money is available for payroll immediately so a large line of credit isn’t required for that.
What about competition?
Many other franchise offers will tell you something to the effect that “there is no competition”. Our response is that if there is no competition, then there can not be much value in that field. There is competition in the cleaning business, but we will show you how to effectively compete (never on the price) with any competitor.
What is included in the start-up fee?
Our franchise fee includes a Turn-Key Operation. Complete training, advertising kit, required paperwork, initial set-up, and all the support you need is included. Detailed information is listed in the Franchise Agreement.
What is the charge for the royalty?
There is a flat rate for the first $5000.00 then a small percentage on the balance after that this percentage reduces as your sales increase. For new franchises the first three months of royalties is waived to help you along as you build your clientele.
Is business experience or cleaning experience necessary?
Many successful franchise operators have no previous business experience. As part of Scrubbies training package, we provide you with the knowledge required to start and operate your own cleaning business, plus you receive ongoing updates to reflect changes in the way business is conducted. It is much more important to your success that you have the desire and ability to implement and adhere to the Scrubbies business system. It may be helpful to have some cleaning experience, but again, unless you are going to actually do part of the cleaning yourself, it is more important to know what to look for and be able to assess other’s work.
How long is the training program?
Normally, we will train you for up to 5 days in the classroom and in the field.
Is there a term and renewal fee?
Unlike many other franchises who charge you an exorbitant renewal fee (sometimes equal to the original franchise fee) we only charge a small fee for the legal assessments. The term is five years. The monthly fee may increase to the next franchise area level upon renewal. Again, we do not penalize you for your hard work and success by over charging you at renewal time.
Do I have a protected territory?
Yes. Many cleaning franchises will optimize as many outlets in an area as possible, which serves only to limit your success because you wind up competing with other franchisees of the same company. We want to provide you with every opportunity for success, so we do not go by postal codes, but assign you a whole geographical area. This could be a portion of a whole city (such as half) or a whole city or a group of cities in an area that will provide you with the ability to draw a maximum amount of business with the most efficient amount of effort.
What about advertising and pricing?
For the most part, franchisees can do their own advertising according to their own budget. There is a provision for advertising that would include several franchise areas (such as TV ads) and these are set up with input from all concerned. We train you how to advertise effectively and will provide you with various advertising formats. *We will also make recommendations for you and teach you how to effectively “market price” your product. We do not gravitate to the lowest price nor do we compete on price. Todays educated consumer knows cheap prices means cheap work.
How do I pay my employee’s?
Franchised outlets hire help as actual employee’s and we encourage you to pay the “fair market” wages. Through the franchise, you have access to payroll processing with automatic deposit at a very economical rate. Also we offer a cost effective group plan. These attractive features help to attract and retain staff. Your employees are your most important resource. Treat them with respect and dignity and they will help you build your business.
How many cleaners do you send to each home?
ONE. Experience has shown us that one cleaner does the job best. Others will send a carload of cleaners to “production clean” the home and most often, they leave the job uncompleted or cause other problems such as arguing or wasting time visiting. Our concept works best – one cleaner to each home; the same one every time. That way, she gets to know the home and the customers likes and dislikes and is able to give the personal service that the customer wants.
What about vehicle expenses?
Many other cleaning franchises force you to buy or lease several vehicles to taxi around carloads of cleaners. When you consider the lease payment, insurance and fuel, this can run into thousands of dollars out of your profits. We require that the franchisee (or manager) have a vehicle with the Scrubbies logo on it. Each cleaner goes to their cleans using their own vehicle.
What about equipment, cleaning supplies and uniforms?
Generally clients prefer to have their own vacuum used in their homes rather than having a vacuum that may have been used in a home where there are pets or tobacco use thus risking allergic reactions or unpleasant odors.
When you bring a vacuum to their home clients wonder where it has been before you brought it there. They also prefer to have their products used in their home. So, we use their vacuum and cleaning products. (You supply a tote carrier with some products we use in the event the customers products run out or are ineffective.) You also supply uniform shirts with the Scrubbies logo, but the cleaner supplies pants, indoor shoes and small items at their expense.
What makes a Scrubbies cleaning franchise more attractive than other cleaning franchises?
We invite you to check out the others.
(A) Several that have been around for a while are priced much higher, inferring that you somehow benefit from the name. Our research proves this is not true. In fact, one of the most well known maid services have been operating in Canada and the USA for over two decades and have cleaned over ten million homes, yet the customers complaint of poor value for their money and not having a satisfactory job done, is everywhere. We take business away from them every day.
(B) Others cost so little that they can’t possibly give you the support and training that you need to be successful (many of them have gone broke and disappeared). These ones are obviously in business to sell franchises based on price attraction only and not long term business relationships. Either way, you waste your money.
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